Tuesday, February 28, 2012

How being on Pinterest can benefit your restaurant

 Many may have heard of Pinterest, but despite this, most brands have yet to hop on the hottest new social network. In this article, we examine how Pinterest can benefit your own restaurant.
1. Grow your customer base- Pinterest can help you interact with your existing or future customers and build meaningful relationships by sharing anything from recipes to tips on setting an intimate dinner for your loved one.

2. Build brand awareness- your restaurant can easily hold contests like "Pin It and Win It" where to win a dinner at your restaurant, customers must pin interesting things about your business.
3. Tap into a new market- registration to Pinterest is free and easy. It takes only a couple of minutes, plus you can easily use graphics or profile info from your existing Twitter or Facebook page. This can easily play to your restaurant advantage since you can showcase everything your restaurant offers. Be creative, maybe you can post pictures revealing the intimacy of your restaurant or your exquisite menu dishes.
 Keep in mind whether you decide to participate on Pinterest or not never make it just about your restaurant but instead listen and engage with your customer base.


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