Thursday, November 17, 2011

7 Tips on attracting new customers for your restaurant

 Attracting new customers can cost restaurants four times more than keeping existing ones. Nevertheless, there is nothing greater than seeing that new customers turn into a loyal fans and ambassadors for your establishment. Learn how this 7 tips can help you attract new customers for your restaurant.
1. Capitalize on your advantages- knowing what your customers like the most about your restaurant can give you a great advantage when it comes to dealing with new customers since you can easily tell them what to expect like "The best food in town" or "More yummy for your munny".
2. Give a worthy offer- give your customers an offer they can't refuse for example if you position your restaurant to be "The best food in town" then deliver. You can easily offer a food challenge: "If it's not the best food you've ever had, your next meal is on us".
3. Examine your restaurant and your services in a new way- think about all the ways you can implement your restaurant services like attracting customers that does not like to dine out. You can easily offer them online recipes or weekly meal plans for the whole family.
4. Train your stuff and provide excellent customers service- make your customers' experiences with your restaurant positive and memorable, so they can always come back.
5. Network effectively- instead of trying to pass as many business cards as possible, try to cultivate relationships and give referrals to other people first.
6. Take advantage of referrals and be proactive- instead of waiting on your existing customers to refer someone to you, ask for the referral. Tell people your ideal clients and ask for their help in finding those clients.
7. Give free useful information- you can offer information that will be helpful or solve your customers needs or problems by participating in a cooking classes or workshops.

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