Tuesday, September 13, 2011

How to make a restaurant video successful

 Videos are gaining more and more popularity these days. Many believe that by the end of next year more than half of the population will be inclined to watch a video than to read an article for example. So it seems that videos may become a must have for all restaurants. Don't wait to become extinct but instead take a look at these tips on how to make your restaurant's video successful.
1. Make a bullet points of your ideas and position them below the camera for quick reference.
2. Rehearse your speech couple of times before you start recording.
3. Don't stop if you make mistake or deviate from your topic nobody will know but you.
4. Steady and focus your camera to avoid blurring.
5. Concentrate and look into the camera lens or focus on a little black square on top of your monitor. Try making the recording more natural by simulating real conversation like moving your head and smiling like you normally will do.
6. Avoid whispering or shouting by assuring the volume levels of your voice are matched through out.
7. Keep it natural. You don't have to put on a suit to impress your customers, matter of fact doing a video in your chef uniform while cooking for example will always turn out more successful than any other staged footage.
8. Check you lightening. If you can record during day light or at least assure you have enough light by using one main source of light supported by any other sources needed to illuminate the shadows.
9. And last but not least don't forget to have fun.

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